About Us Our Story Our story starts with the roots and values of the Indian culture and traditions. What we create is a blend of those values with the comfort of the modern times, to provide You with something unique, simple yet stylish and attractive. Journey Begins Khammaghani Rajasthan Rajasthan holds authentic culture and traditions of India. We all recognize Rajasthan as a state of vibrant folk dance and music, gigantic Forts & Palaces, spicy food, colorful turbans, extensive golden sand desert, camels and the pride of Rajasthani men, Mooch (Moustache). In other words, Fashion inspiration from Rajasthan is a way to connect with history, culture, wildlife and nature along with modernisation of current Rajasthan that is just so exceptional and unique manner to express creativity. Suhavno Here is our first ever “SUHAVNO” collection.It captures art and designs inspired by Mehandi and Maandana of Rajasthan which is evergreen trend of Rajasthani culture and tradition. Wear your styling dreams in real through mix and match prints and solids for every occasion via ETHMOD collection.